Coca-Cola Beverages SA Visual Merchandiser Learnership Programme for Unemployed Youth 2026

The Coca-Cola Beverages South Africa Visual Merchandiser Learnership Programme 2026 is officially open for applications. This 12-month structured learnership programme is designed to equip unemployed young people with the practical skills and commercial understanding required to succeed in the sales and merchandising environment.

The programme is available nationwide, making it accessible to young South Africans across multiple provinces who want to gain exposure to retail merchandising, brand promotion, and customer engagement.

Applications close on 11 June 2026, and interested candidates are encouraged to apply as early as possible.

This opportunity is particularly valuable for youth who want to build a career in sales, marketing, retail merchandising, or FMCG operations.

Quick Overview

Programme: Visual Merchandiser Learnership Programme
Company: Coca-Cola Beverages South Africa
Reference Number: CCB260605-5
Location: Countrywide (South Africa)
Salary: R5 000 Per Month
Programme Duration: 12 Months
Qualification Credits: Minimum of 120 credits required
Category: Sales and Marketing Learnership
Eligibility: Unemployed South African Youth
Age Requirement: 18 – 35 years
Minimum Qualification: Grade 12
Closing Date: 11 June 2026

This programme provides structured workplace learning combined with theoretical training, allowing participants to gain practical experience while working with sales teams and retail outlets.

Understanding the Coca-Cola Visual Merchandiser Learnership

The Visual Merchandiser Learnership focuses on developing skills related to in-store product presentation, retail execution, brand visibility, and sales support.

Visual merchandising plays a critical role in the retail industry because the way products are displayed can significantly influence consumer purchasing decisions.

During the learnership, participants will learn how to:

• Improve product visibility in retail stores
• Maintain merchandising standards
• Support store ordering processes
• Engage with customers and retailers
• Implement promotional campaigns

Learners will work closely with Account Developers and sales teams to ensure that Coca-Cola products are properly displayed, stocked, and promoted across retail outlets.

This programme combines real fieldwork with structured training, which helps learners understand how the fast-moving consumer goods (FMCG) sector operates.

What You Will Learn During the Programme

Participants in the Visual Merchandiser Learnership will gain practical knowledge in several key areas within the retail and FMCG environment.

These include:

Retail Merchandising

Learners will learn how to:

• Arrange products on shelves to maximise visibility
• Implement brand display guidelines
• Ensure correct product placement in stores
• Maintain high merchandising standards

Stock Management

Participants will gain experience in:

• Monitoring product availability
• Implementing stock rotation procedures
• Ensuring product freshness and quality

Customer Engagement

The programme also teaches learners how to:

• Understand consumer buying behaviour
• Support retailers with product ordering
• Assist with customer enquiries

Sales Support

Learners will collaborate with sales teams to:

• Implement promotional activities
• Execute marketing campaigns in stores
• Improve product sales performance

Key Responsibilities of the Learnership

Successful candidates will perform several duties that support the Coca-Cola sales and merchandising operations.

Key responsibilities include:

In-Store Execution and Merchandising

• Execute daily store visits according to scheduled call plans
• Service assigned retail outlets including bronze and tin outlets
• Implement visual merchandising standards
• Ensure product displays align with Coca-Cola brand guidelines

Product Availability and Quality

• Ensure products are properly stocked and visible
• Monitor product freshness through correct stock rotation
• Maintain high product quality standards

Customer Support

• Assist retailers with placing orders through the MyCCBA platform
• Provide guidance on ordering processes
• Support retailers during promotional campaigns

Promotional Activities

• Help execute promotional campaigns
• Ensure marketing materials are properly displayed
• Support in-store brand visibility initiatives

Minimum Requirements

Applicants must meet the following requirements to qualify for the programme.

Educational Requirements

• Grade 12 certificate
• Mathematics or Mathematical Literacy (minimum 40%)
• English and a second language (minimum 40%)

Personal Requirements

Applicants must:

• Be a South African citizen
• Be between the ages of 18 and 35
• Be currently unemployed
• Not be studying full-time
• Not be enrolled in another learnership programme
• Not have completed the same learnership previously

Additional Requirements

Candidates must also:

• Have no criminal record
• Have no adverse credit record
• Consent to background verification checks
• Be available to work six days a week

Advantageous Qualification

Although not required, the following may improve your chances:

• A post-matric qualification in Sales and Marketing
• A valid driver’s licence

A driver’s licence may be helpful because the role may require travelling between retail outlets.

Documents Required for Application

Applicants must submit the following documents:

• Detailed CV
• Certified copy of South African ID
• Certified copy of matric certificate
• Certified copy of any additional qualification
• Copy of driver’s licence (if available)

Ensure all certified documents are recent and clearly readable.

Incomplete applications may not be considered.

How to Apply

APPLY FOR THE COCA-COLA BEVERAGES SA VISUAL MERCHANDISER LEARNERSHIP PROGRAMME 2026 HERE